Ora

The challenge of developing the visual identity for Ora was a journey of creative expression and connection to the essence of the brand. Every element, from the logo to the packaging, was carefully considered to convey the freshness, vitality, and purity of the fresh juices. It is a simple and elegant approach, infusing neutrality with distinction to capture the natural character of the brand. The construction of the visual identity echoes Ora’s commitment to quality and the unique sensory experience offered by its products.